Showroom, Getting Started

Setting up your Showroom

Brenda Beckham avatar
Written by Brenda Beckham
Updated this week

Showroom, Getting Started

Setting up your Showroom allows your customers to view your products online.  Your Showroom is your online marketing and ordering tool for your online retail or eCommerce store.   

This page will guide you through setting up and previewing your Showroom. It assumes you already have a season containing at least one product to list on your Showroom.

Showroom Settings

To configure your Showroom settings, navigate to Apps >> Showroom. Then click the Configure button.

(Figure 1). 

On the Showroom Configuration screen, you will be presented with an opportunity to customize your Buyer's shopping experience.

The top portion of the configuration screen relates to your URL, brand name and logos (Figure 2).  

You will want to upload a brand logo for your store as this is the first thing your Buyers (and potential Buyers) will see when they access your Showroom.  The logo represents your brand.  The image uploaded will be resized to fit in a 4:3 (portrait) ratio space. You can preview how your logo looks before saving your settings to your live store.  (See "Enable" And "Disable" Showroom below).

Store brand name

Enter the name of your brand as it should appear in your Showroom. By default, Uphance will use your company name as set in your general settings.  The Store brand name will be displayed beside your logo.

Store URL

If you do not already have an online presence for your retail or wholesale site, you can create a URL here.  Your Uphance URL will be plus whatever you put into this field.  If you do not specify anything in this field, you (and your Buyers) will need to browse for and select your Store from a list of all other Uphance stores.  As such, we recommend you type something in this field.  As an example, if you type "Boutique", then your URL will be   

Also, if you do not complete this field, your URL may also show something like when you navigate to it.

Custom Domain

If you already have an online presence and would prefer to use your own URL, you can use this Custom Domain field. While your store will still be listed under the Uphance URL (, you can add Uphance as a subdomain under your existing domain. To make it work on your existing domain:

  1.  Add a "CNAME" record with a "host" called "" to your DNS table.  If you do not know how to add a CNAME record to your website, contact your Internet Service Provider directly.  Your ISP will list the URL as  

  2. Allow 24 hours for your new domain host's DNS settings to take effect.

  3. Then type the custom domain name you want in the Custom Domain field below as shown in Figure 2.

Figure 2:


Add a description for your Store.  The description will provide additional information for your Buyers about what type of products you sell.  It is the "opening statement" that will entice them to visit your store.  If you sell formal wear as an example and they are looking for formal wear, your description will confirm for them that this is the Store that may help them find what they are looking for (Figure 3).  The description will be displayed on your Store at the top left near your logo and brand.

Figure 3

Detailed Configuration

The last section contains detailed configurations that control what your customers see, how your pricing will be displayed and how your inventory will be displayed.  (Figure 4).

Figure 4:

Allow other Retailers

The "Allow Other Retailers" settings determine whether you want other buyers to see your products even without signing in or applying to your brand.  They will only be able to view the products.  They will not be able to see pricing, inventory or place orders.

Default Channel

Specify which pricing Channel you want your customers to see. See our Knowledge Article for more information on Channels.

Enable/Disable Showroom

Enable your Showroom when you are ready to enable access to your store for customers.  Disable Showroom to temporarily disable access to your Showroom so that you may test/preview any recent changes/updates before publishing to your customers.

Disabled:  Customers cannot view your store while you are working with it.  Only you can see it when you go to your store's URL.

Enabled:  Customers can view your store.

Available vs. Available from Stock

The Available field shown on the SKU tab is a calculated value.  Available takes the Stock, adds in the Awaiting and subtracts the Committed.  (Available = Stock + Awaiting - Committed).  

The Available from Stock field shown on the SKU tab is also a calculated value. Available from Stock takes the Stock and subtracts the Committed.  (Available from Stock = Stock - Committed).  

Invite All Customers

When you click on the Invite All Customers button, an invitation will be sent to all Wholesale customers only.  Do not click this button until you are ready to send the invitations! This means you will want to Preview your Showroom before sending invitations.

Previewing your store

While your Showroom is "Disabled", you can preview the store by going to your Showroom's URL. What you will see is the "public view". This is what unregistered users will see.  If you do not see any products, it may be that you've set Uphance to hide your product Season. Please see our Knowledge Article on Managing Seasons.  If you want to see what logged-in users see, you will need to set yourself up as a Buyer so that you can log in.  Read the additional steps below to learn more.

Adding products to your store

Follow the instructions in Managing Showroom Products to add your first collection of products to your Showroom.

Next steps

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